Advanced marketing tools: Marketing is a massive part of promoting your website – whether it’s your own portfolio, brand, or business, you want people to find you! While free plans do often have basic marketing or newsletter tools, if you’re paying then you will have access to much more advanced marketing tools such as email campaigns and better site analysis and statistics. This way you can reach out to your visitors and then track how successful your campaigns have been to help spread the word!
Speaking of time savings, website builders save users a ton of time! In today’s fast-paced world, nobody wants to wait days or months for their website to be ready. Website creating services enable job seekers to make resume sites and stores to create eCommerce sites in a matter of hours. If you have something that needs to be online, they can help you easily put it there.
Hey Ben, thank you for all the information. I think web site builders in general are a great tool for novice computer users such as myself. I started my own website and it took me only a few hours to do so! I know I might sound childish, but this is unheard of for me. I used the Wix website builder software which was free of charge, and I am contemplating upgrading to the 2nd plan in order to remove the banner ads.
There’s a huge library of goodies for you to use at Envato Elements, which range from ready to use stock images for your blog posts (250,000+ fully licensed stock photos), web templates, fonts, backgrounds and much much more.  Elements like these can save you so much time and are all ready for you to use for a single monthly subscription by signing up to Envato Elements.
Languages seem to be Site123’s thing. Not only is the editor available in more than 20 of them (including languages such as Turkish, Arabic, Romanian), they also feature multilingual websites. The editor is relatively restrictive, a bit like GoDaddy’s GoCentral. If you just want to get the website job done, without becoming too creative this might suffice. But you have to be aware that their template system can be a bit on the restrictive side.

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All of the site builders included here let you put Facebook Like and Twitter Follow buttons on your pages, and some even let you display feeds from the social networks. Some give you help building a Facebook Page and tying it into your site design and updates. Many products offer some sort of SEO tool, but too often this is just a form on which you can enter meta tags. You're mostly left to wrestle with that black magic known as SEO for yourself. It's very important to submit and verify your site to the search engines, unless you don't want anyone to find it!
Site123 has everything you need – excellent uptime, decent speed, competent customer support, and really good pricing options. The usability is good enough to start with for novices. More experienced users will find plenty to tinker with as well. The intuitive editor is easy to use and you’ll be pleasantly surprised with the quality of their templates.
Site123 has everything you need – excellent uptime, decent speed, competent customer support, and really good pricing options. The usability is good enough to start with for novices. More experienced users will find plenty to tinker with as well. The intuitive editor is easy to use and you’ll be pleasantly surprised with the quality of their templates.
Let's face it, one of the things we like best about the web is looking at pictures. The site builders here all offer some degree of photo and gallery display. Some, like Gator, Squarespace, and Wix, also offer loads of stock photography for you to use. Some let you touch up images with editing tools such as cropping, brightness, and in some cases even Instagram-like filters. Others, such as Gator, Simvoly, and uKit offer no photo editing at all, aside from resizing and positioning.
I’m pretty new to the whole web development/design aspect of things. I’ve tinkered before with free things but more specifically with forum design. I’m very interested in building a website but aside from having a main traditional website feel I’m looking to incorporate a forum to it. Would it be possible to do this with this WordPress/BlueHost tutorial here? Or would there be something you recommend for that sort of thing?
Although people tend to find your site through a branded search in Google, it’s still important to make your domain easy to spell/type out. If it requires a lot of effort to type correctly, due to trying to spell it, the length or the use of un-memorable words or sounds, you’ve probably kissed goodbye to a good portion of your branding and marketing value.

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Some web designers/developers like to install WordPress manually to get a custom install of the components they want and don’t want. Others will need to manually install because their web host does not have the “1-click-installation” capability. If this applies to you then you’ll need to have a quick read through of my Manual WordPress Set-Up Guide.
Some sources state that 25% of the websites using content systems are using WordPress. Although started purely for blogging, now you can create amazing websites for any vertical using pre-made themes and templates. The advantages of WP is a huge community (that works to improve the product), and large marketplaces to cater for plugins, designs, technical help and much more.  The learning curve is not too steep, but possibilities are endless.

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There are plenty of template designs in Zoho’s website creator. The downside is that only a small fraction of them are responsive. Also, they probably looked excellent five years ago but now have a bit of a dated feel. The editor itself is super easy to use and covers all basic features you can imagine. Using Zoho Creator you can even add dynamic content blocks to your site. Also, you have full access to the HTML and CSS of your website. All in all, a very decent product, especially if you work with other Zoho products.
Where they should improve: Some of their templates are modern and slick looking, but most of them look a bit aged. A big limitation of the free plan is that your website will go down, every day, for one hour; if you ask me, this is a no go. It has some of the basic features and add-ons, but there are key elements missing (e.g. a blog or on-site search). When you change to a new template, all the content you had will be lost.
After you've built a site on Webflow, you will need to transfer it to a content management system. There are some features, like drag-and-drop widgets for adding social components, maps, and videos, that don't require coding knowledge. But if you want the full benefits of Webflow, you'll need to know HTML or CSS. There's a limited set of themes, a responsive interface, and your Webflow site can be customized for desktop, tablets, or smartphones.
Advanced marketing tools: Marketing is a massive part of promoting your website – whether it’s your own portfolio, brand, or business, you want people to find you! While free plans do often have basic marketing or newsletter tools, if you’re paying then you will have access to much more advanced marketing tools such as email campaigns and better site analysis and statistics. This way you can reach out to your visitors and then track how successful your campaigns have been to help spread the word!

Hello. Just wondering why you didn’t include Shopify. It was recommended to me. But I haven’t tried it yet. I have tried WIX.COM and it was ok until I lost everything in my website and I could not get it back anymore. I am a novice in this field so it was really hard for me to lose everything. It seems like tech support is not very good either since it is hard to contact them.

For years Adobe Dreamweaver has been synonymous with web page creation. It's gone from being a creator of HTML pages in a WYSIWYG interface to being able to handle programming pages in Cold Fusion, JavaScript, PHP, and other formats. Its liquid layout lets you see how pages look at different browser and screen sizes—even on smartphones and tablets. It's about as code-heavy as you want it to be.
They are also currently running a massive 50% discount. So if you purchase a 12 or 24-month plan, you’ll not only get a free domain for 1 year, but a lot of savings, too. For example, we paid $143.76 for two full years. The $16 domain was free as well. Just keep in mind that renewal prices will adjust back to the normal rate. That means you’ll often lose the initial discount. You’ll notice below that pretty much all website builders do this. Therefore, try to lock in a longer term if possible to save the most.
It’s a solid website creation suite accompanied by a decent online store. They allow website creation from start to finish using their iOS and Android apps. Another positive thing is that email accounts are integrated right into the core product and quite affordable ($12 per year per inbox). All their templates are fully responsive and display well on desktop and mobile devices.

Site123 has everything you need – excellent uptime, decent speed, competent customer support, and really good pricing options. The usability is good enough to start with for novices. More experienced users will find plenty to tinker with as well. The intuitive editor is easy to use and you’ll be pleasantly surprised with the quality of their templates.


There’s a huge library of goodies for you to use at Envato Elements, which range from ready to use stock images for your blog posts (250,000+ fully licensed stock photos), web templates, fonts, backgrounds and much much more.  Elements like these can save you so much time and are all ready for you to use for a single monthly subscription by signing up to Envato Elements.
"You have a great basic product formula that appeals to entrepreneurs wanting to build their own web sites without any coding. If you continue to refine this basic concept — no code at all — the Mobirise website builder software will gain more and more users - do-it-yourself entrepreneurs - independent, freelance, contract, solo and other non-traditional workers.. If you add more prebuilt blocks to drag and drop into the web pages, that will help growth."
Don’t forget – we guarantee that you will need to re-design your website at some point. It can be a big revamp, or just re-designing portion of your website. You will be making a lot of changes to the layout and content as you better understand what your website visitors are looking for, and what’s working on your website and what isn’t. Keep this in mind and plan accordingly. We wished someone told us about this back then.
For more than a decade, Jeffrey L. Wilson has penned gadget- and video game-related nerd-copy for a variety of publications, including 1UP, 2D-X, The Cask, Laptop, LifeStyler, Parenting, Sync, Wise Bread, and WWE. He now brings his knowledge and skillset to PCMag as Senior Analyst. When he isn't staring at a monitor (or two) and churning out web... See Full Bio
WordPress is not an all-in-one package. It’s a Content Management System (CMS). A CMS allows you to create and organize digital content. Other elements like hosting and domain registration are best done separately. It’s up to you to bring these together in service of a WordPress site. This isn’t nearly as complicated as you might think, but it’s not the easiest way to make a website. We wouldn’t recommend it to people uncomfortable with technology.

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When you install WordPress, a default theme is installed. Of course, you can stick with that one if you want, but that’s no fun. You want to install a theme that reflects who you are and what you do. If you’re an elegant person, your theme should be elegant. If you’re a punk rocker, choose a punk rock theme. You’ve got thousands of options on WordPress.
Google recently revamped their website builder Google Sites. Now it’s a cleaner, more modern looking affair. After playing around with it for a few minutes, you will notice two things: 1) that it’s super easy to use; 2) that there are hardly any features: you can choose from six templates that all look pretty bare when you start building as there is no sample content at all. It seems to be possible to connect a domain name via Google MyBusiness, but then you have to be a business with a physical address.

We tried to quickly get some questions answered on their live chat. We logged on, and the estimated wait time was 35 minutes! Really? For “live” chat? By this point in time, we had already been able to research everything on their site to be able to answer our questions. But we didn’t want to give up just yet. When a rep finally connected, they immediately said, “To access your account we will need your 4 digit support PIN. Please provide your PIN with this secure form I am sending you.” But… what if I didn’t have an account? What if I was just looking to buy and had a few simple questions?


In the end, you are likely to find one or two that can provide the services you need. At that point, you can compare pricing models and see which one works for you over the long-term. And, if it ever stops being the right solution for you, don’t be afraid to look into transitioning to a different format because, even though you signed up for a specific website builder today, that doesn’t mean you have to use it forever.
I am in the process of rejuvenating my current website. I have someone out of house running it remotely, but want to switch to run it in house myself. I’ve decided to run it via Wix.com, simply because I found it easier to use. However, in some of their more premium (and expensive) packages, they offer x amount of email campaigns with the more expensive packages.. I already have four email accounts set up via the pre-existing website and don’t want these to become void.. I own the pre existing domain already (and want to keep it, which is possible via Wix). Will my pre existing email accounts remain viable even if I switch to a new website company? Can you give me some clarity on the repercussions of switching to Wix.com (I am planning to pay the minimum which allows me get rid of any Wix adverts) will have on my pre existing site in reference to the email accounts already set up.

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Blogs are swell, but sometimes you need a simple place to park your persona on the internet for branding purposes. In this case, you can just get a nameplate site, or as we prefer to think of them, a personal webpage (rather than a multipage site). Instead of linking internally to your store or other pages of note as you would with a more traditional web page, a personal site usually has links that go elsewhere—to your social networks, wish lists, playlists, or whatever else is linkable.

Top tip: Don’t just test your website yourself. You will be blind to some of its faults. Plus, you know how your site is supposed to work, so while you might find navigating it easy that’s not to say a stranger will. Get a fresh perspective. Ask family members and friends to test your site and give feedback. If they’re anything like our family and friends they won’t be afraid of offering criticism.
Advanced marketing tools: Marketing is a massive part of promoting your website – whether it’s your own portfolio, brand, or business, you want people to find you! While free plans do often have basic marketing or newsletter tools, if you’re paying then you will have access to much more advanced marketing tools such as email campaigns and better site analysis and statistics. This way you can reach out to your visitors and then track how successful your campaigns have been to help spread the word!
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