Hi Emily, Thanks for your input! WordPress.com is a great option for blogging websites as it's what the platform is designed for. But, as you mentioned, there are easier options out there. WordPress.org is where you can really build powerful websites but the platform itself isn't really suitable for beginners. We definitely agree with you that the price is attractive either way though. Thanks for sharing and we're glad you've found a home online with WordPress! Charlie

Some sources state that 25% of the websites using content systems are using WordPress. Although started purely for blogging, now you can create amazing websites for any vertical using pre-made themes and templates. The advantages of WP is a huge community (that works to improve the product), and large marketplaces to cater for plugins, designs, technical help and much more.  The learning curve is not too steep, but possibilities are endless.
This is a massive plus of website builders compared to web developers. A web developer can cost between $300 and $1,000 for template customization alone, and a fully customized website built from scratch will often amount to thousands. Making your own website using a builder, meanwhile, allows you to get a fully functioning website up and running for less than the price of a coffee. 

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Back in the days, knowing how to create your own website required knowledge about HTML code, CSS and Flash. Making your own website nowadays doesn’t require you to have these skills anymore. Content Management Systems (CMS) like Shopify, Wix or Wordpress can help anyone build their website from scratch. These website building platforms are user-friendly and help you manage your online content easily. Most websites make use of Wordpress, so we’d suggest that you do too.
"We needed a simple web site creation tool. We needed to quickly and easily get an attractive web site. We needed to do all of this without having to work through a “developer.” And, since 1995, I and millions of others have been living in frustration, because that tool has never, ever existed. Never. This tool is the holy grail, a flying unicorn… the loch ness monster… rare and amazing, and something nobody has ever actually seen."
Copy-past customer support answers. For example, we tried asking how many users they have, how many template options, etc. Yet, they wouldn’t be transparent and answer anything, instead of responding with, “In our webtool support department we do not have access to information concerning how many clients we have.” Seems more like they just didn’t feel like finding the answer for us. And when we asked a few other standard questions, they would just give us a link for the answer. Not very professional, but at least they have a 24/7 live support.

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I would like to launch an online platform where people can leave reviews. Think of Yelp. In the future I’d like my users to be able to upload data as well. You can imagine this will be a complex platform long-term. Do you recommend to start with an online website builder like WordPress, Wix, etc or to have actual developers start from scratch? Looking forward to your response! Thanks!
Great reviews, Robert. It’s unique that you bought accounts for all the builders, and showed us your sample sites. Very informative. I’m working on articles for beginners to know what they’re getting into on the web, having built websites for clients since 1998, and found what most confused and overwhelmed beginners. I’ll be linking to this set of reviews in my summary of web builders, if you don’t mind.
Eric narrowly averted a career in food service when he began in tech publishing at Ziff-Davis over 25 years ago. He was on the founding staff of Windows Sources, FamilyPC, and Access Internet Magazine (all defunct, and it's not his fault). He's the author of two novels, BETA TEST ("an unusually lighthearted apocalyptic tale"--Publishers' Weekly) an... See Full Bio
Thank you so much – your evaluations will save my artist group members so much time and frustration. Wix and Weebly were my short list too. I recommended Weebly to them last year, as most members are not tech-literate and Weebly seemed the least frustrating for a first timer. Also, fewer and simpler templates were a plus in this case, rather than a problem. I will have another look at Wix now to see if the issues I had in my test site have been fixed. I agree with your comment on the Weebly statistics (e.g. it counted my edit tweeks as hits) and the constant upsell ads. As noted here by others, Weebly’s support by phone or online chat are excellent. I will have another look at Wix now and see if that might work better for us now that more members have some online experience. Thank you again for your excellent and well-written research.
I think you should consider mentioning some of the options available for the open source version of WordPress (WordPress.org). The most notable option we have now I think is the page builder plugin Elementor from Pojo. The free version has tons of widgets one could use to build a responsive website for free without touching a line of code. I believe the space in WordPress.org is no longer for just for Developers. Anyone in the beginner stage can build sites on WordPress with much more flexibility than anything like WIX could ever offer since they are a closed platform. Mathew from LaunchParty has provided an amazing FREE course that will guide you how to build amazing sites with WordPress and Elementor. And he even provides you with amazing Elementor templates that you can use. Lastly, please note that not every thing that is meant to be sustainable is truly free. Last time I checked, in order to have a proper website with WIX, it was only free when you use their domain extension. If you ever wanted to remove WIX from the domain name, then you would have to pay for that. On the other hand, WordPress.org is open source, meaning free. But hosting is not, neither is your own domain name. There are many WordPress plugins that are worth paying for as well, including Elementor as well as others that will handle other important features such security.

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Hi I’m starting a new non profit org and am looking to get the best bang for my buck. However; I also am thinking about scaling up my site within 6 months or so. I’m considering site builder. Do you think that’s a good option? We’ll have video clips, emails, blogging, PayPal donation button and other options not yet identified. Do you believe this site would be best option?


If you're ready to get going, this guide will introduce you to the services and software that can get you started building your own website, even if you have no experience. Keep in mind, none of these tools will give you an idea for a winning website—that's on you. They also won't make you a web designer, a job that's distinct from building a site. Still, these services and software will ease some of the headaches that come from a lack of extensive expertise in CSS, FTP, HTML, and PHP. 

We tried to quickly get some questions answered on their live chat. We logged on, and the estimated wait time was 35 minutes! Really? For “live” chat? By this point in time, we had already been able to research everything on their site to be able to answer our questions. But we didn’t want to give up just yet. When a rep finally connected, they immediately said, “To access your account we will need your 4 digit support PIN. Please provide your PIN with this secure form I am sending you.” But… what if I didn’t have an account? What if I was just looking to buy and had a few simple questions?
First, let's discuss why you even need a webpage in this day of social media domination of the web. On a personal level, you wouldn't want to send prospective employers to your Facebook page, so a personal website makes more sense as an online, customized resume. Another reason worth consideration, for both personal and business sites, is that building your own site gives you endless design choices. You also have total control over products and services you may sell and how they're delivered.

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WordPress is a big name when it comes to creating websites. But you should know that WordPress.com, which is linked to in the table above, is not what most people are talking about when they mention WordPress. What most internet-savvy people mean by the term WordPress is the free, open-source blogging platform that comes from WordPress.org. Using this requires you to find your own website hosting service. The WordPress.org software is such a popular site-building platform that many web hosting services even offer managed WordPress hosting plans. WordPress.com, on the other hand, is a service that deploys and hosts that software for you, so you don't have to go out and find your own hosting service.

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When it's time to go beyond the blogs, beyond the online resumes, beyond the page of links, which service do you turn to for a full-blown site that gives you the flexibility to build nearly anything you desire? There's no lack of them, but three of our favorites are DreamHost, HostGator, and Hostwinds, well-rounded services that feature numerous hosting types and tiers.
Thank you so much – your evaluations will save my artist group members so much time and frustration. Wix and Weebly were my short list too. I recommended Weebly to them last year, as most members are not tech-literate and Weebly seemed the least frustrating for a first timer. Also, fewer and simpler templates were a plus in this case, rather than a problem. I will have another look at Wix now to see if the issues I had in my test site have been fixed. I agree with your comment on the Weebly statistics (e.g. it counted my edit tweeks as hits) and the constant upsell ads. As noted here by others, Weebly’s support by phone or online chat are excellent. I will have another look at Wix now and see if that might work better for us now that more members have some online experience. Thank you again for your excellent and well-written research.
Back in the days, knowing how to create your own website required knowledge about HTML code, CSS and Flash. Making your own website nowadays doesn’t require you to have these skills anymore. Content Management Systems (CMS) like Shopify, Wix or Wordpress can help anyone build their website from scratch. These website building platforms are user-friendly and help you manage your online content easily. Most websites make use of Wordpress, so we’d suggest that you do too.
Great comparison! But did you compare these website builders from the search engine friendless point of view? Which builder creates the better SE-optimized pages? I tried to make some pages on Wix but it generates a really mess JS code, w/o normal HTML and very strange page urls like domain.com/#!toasp/c1f7gfk. What do you thinks about it? Also is the mobile-first approach so important for good SE ranking as mentioned all over the web?

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Another option is Ecwid, but you’ll need to already have a website to add this ecommerce plugin. Also, we would only recommend a free store if you have means, other than Google, of getting traffic to your website. Without being able to use your own domain name, it will be rather difficult to receive organic search engine traffic. For more information, check out our article about online store creation platforms.
The App Store is it's biggest differentiator. The Shopify core covers what 80% of online stores will need and the app store covers the other 20%— that way the core doesn't get bloated with features most stores don't need. Shopify is not the only ecommerce website builder to offer an app stores but they have significantly more apps than any competitor:

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"As someone who came to web design from graphic design I work visually & use WYSIWYG web builders with some limited code knowledge - enough to do some minor editing, insert code into head/body etc but that's about it. However the spectre of responsive web design has been weighing on my mind of late, even though I can & do create dedicated mobile pages it is a lot more work, although I do prefer the look of dedicated pages as responsive tend to be quite plain & all the same. But I know having a responsive option would be a good thing to be able to offer if I get clients that want it. Your Mobirise is the first responsive web builder I have seen that is actually easy so importantly - intuitive!! Thanks!"

Blogs are swell, but sometimes you need a simple place to park your persona on the internet for branding purposes. In this case, you can just get a nameplate site, or as we prefer to think of them, a personal webpage (rather than a multipage site). Instead of linking internally to your store or other pages of note as you would with a more traditional web page, a personal site usually has links that go elsewhere—to your social networks, wish lists, playlists, or whatever else is linkable.

My name is Jamie Spencer and I have been building websites since the beginning of the internet ( shows my age a bit! ) I’ve also been blogging as my main source of income for the past eight years. I have created and sold a wide variety of websites and blogs in different niches which means I am probably in a great place to help you create your first website.


For more than a decade, Jeffrey L. Wilson has penned gadget- and video game-related nerd-copy for a variety of publications, including 1UP, 2D-X, The Cask, Laptop, LifeStyler, Parenting, Sync, Wise Bread, and WWE. He now brings his knowledge and skillset to PCMag as Senior Analyst. When he isn't staring at a monitor (or two) and churning out web... See Full Bio
Some sources state that 25% of the websites using content systems are using WordPress. Although started purely for blogging, now you can create amazing websites for any vertical using pre-made themes and templates. The advantages of WP is a huge community (that works to improve the product), and large marketplaces to cater for plugins, designs, technical help and much more.  The learning curve is not too steep, but possibilities are endless.
Remove ads: As you know, on free plans your website builder will advertise on your site. Whether this is through a subtle banner or an annoying pop-up, this can ruin your professional image if you’re promoting your own brand or running a business. On paid plans, such as Wix’s Combo plan, these adverts are removed, leaving your website clear of any distractions. This is similar to using the free version of Spotify compared to having a Premium account – you can still listen to music on both, but on the free plan you’re interrupted with adverts!
"As someone who came to web design from graphic design I work visually & use WYSIWYG web builders with some limited code knowledge - enough to do some minor editing, insert code into head/body etc but that's about it. However the spectre of responsive web design has been weighing on my mind of late, even though I can & do create dedicated mobile pages it is a lot more work, although I do prefer the look of dedicated pages as responsive tend to be quite plain & all the same. But I know having a responsive option would be a good thing to be able to offer if I get clients that want it. Your Mobirise is the first responsive web builder I have seen that is actually easy so importantly - intuitive!! Thanks!"
On top of that, there are two areas where they manage to outshine their competitors: for once, you can create multilingual websites with it (an area that barely any site builders masters). Plus, they also offer what they call “website personalization tools”. Using them you can show fully customized content to your visitors, for example, based on their location or the time of the day. A very powerful feature!

Strikingly prides itself on helping its users build a website with no programming skills required. Thousands of sites have been launched through this website creator, and users can start designing their own by selecting from countless templates contributed by site owners around the world. You can find website designs suited for startups, ecommerce stores, blogs, events, product launches, and personal branding.

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WordPress doesn’t have the most user-friendly layout design. For example, if you want to add large slideshow at the top of your page, you may need to add a plugin or custom code snippet (if the template doesn’t have a slideshow tool pre-built into the layout).  If you want to move some content around the page, you have to edit codes.  It felt like every time we wanted to make edits to the design, we had to pay our developer to help us, since we didn’t know how to code back then.
Our Squarespace support experience was not great. There are tons of resources available, but that’s also kinda the problem. There’s too much stuff and it’s not easy to find your way. We went looking for the live chat option, and unfortunately, that wasn’t much better. In order to reach the live chat, we had to fill out three drop-down boxes regarding our issue. Then, it still tries to send you over to an article or email. This repeated multiple times while we were waiting in the queue. They kept trying to send “how-to” articles, instead. Finally, we got on with an agent. But even that was slow. The entire process took around twenty minutes to get a simple answer to our question. And then, how did the support rep help? By sending us another link to a how-to article.
BigCommerce comes with a 15-day free trial for all plans. Their basic plans at $29.95 per month which comes with all the essential features that you will need. You can upgrade to the plus plan which costs $79.95 per month for additional conversion optimization features. Their pro plan costs $249.95 per month which has all the advanced features you may need.

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Using your domain name you can also get your very own email address (e.g. [email protected]). That’ll make a much more professional impression than an address from Gmail or Yahoo. This email address can be managed either through your website builder, domain provider or an external service. Most website builders work with G Suite these days. It’s a great service but it comes at a fairly high cost: $6 per email address.
I have personally built two different sites using WordPress and found it very easy to use, setup and configure. Once it is initially setup, maintaining the site is as easy as logging into the WordPress admin site and adding your content. I was initially very surprised by the ease of the setup to get my sites up and running. I was able to get the site online and running on a customer domain within 15 minutes. This was a welcome surprise to me the fist time I used WordPress. While WordPress sites are not as simple as drag and drop configuration for the novice computer user, average users will find it easy to edit text and add content using the built in templates. The price is possibly the most attractive feature of WordPress. The word free will often attract users but the usability and ease of the software is what will make users stick with the platform. After building two sites on WordPress, I would strongly recommend it and will surely use it for my future website building projects.
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